CentraPoint Solutions | Digital Marketing →
Strategic. Creative. Results driven. We build the social presence, advertising and websites that turn attention into enquiries — for South African businesses that are done guessing what works.
Performance highlights from our work with Vanguard Electronics — see the case study.
01 Who we are
Most small and mid-sized businesses in Johannesburg aren't short of effort — they're short of a system. Money goes into boosted posts, a website nobody maintains and a page that hasn't been touched in months, and nobody can say which of it actually brought a customer through the door.
CentraPoint Solutions replaces that with something measurable: a clear offer, a site that converts, consistent content, campaigns pointed at people who are already looking, and a monthly report that tells you in plain English what happened and what we're changing next.
02 Services
Take one service or the whole engine. They work hardest together — traffic without a converting website is wasted, and a beautiful website with no traffic is a business card.
A consistent, on-brand presence on Instagram, Facebook, TikTok and LinkedIn — planned monthly, scheduled properly, and answered when customers reply.
Google Search, Performance Max and Meta campaigns built around intent and offer — not boosted posts. Structured accounts, tight audiences, creative that earns the click.
The part most agencies skip: what happens after the click. Landing pages, forms, WhatsApp routing, follow-up sequences and a simple pipeline so no enquiry goes cold.
Fast, mobile-first websites that load on a shaky signal and read clearly on a small screen — because that's how most South Africans will meet your business.
Local SEO that puts you in the map pack when someone in your suburb searches for what you sell, plus the technical and content work that keeps you there.
Logos, colour, tone and templates that make a small operation look like a serious one — applied consistently across every ad, page and post.
03 The approach
Everything we build is aimed at moving one of these. If a tactic can't be traced back to one of them, we don't spend your money on it.
Not clicks, not impressions. How many real people asked you for a price this month, and where they came from.
What one enquiry costs you today versus last month — and the creative, keyword or page that changed it.
The percentage of visitors who actually act. Lifting it costs nothing extra in ad spend and improves every other number.
Rands out versus rands in. The only figure that decides whether we scale a campaign, fix it, or switch it off.
Everything is tracked from day one. Conversion tracking, call and WhatsApp attribution and a shared dashboard are part of onboarding — not an upsell three months later when you start asking hard questions.
Ask us what we'd track for you04 Our track record
Certified pre-owned iPhones · tech resell business
Vanguard Electronics had inconsistent posting and limited content strategy, resulting in low visibility and engagement.
We implemented a consistent content calendar, optimised their profile, created engaging content, and improved posting rhythm across key platforms.
In just 30 days, we helped Vanguard Electronics achieve:
05 Investment
Start with the once-off setup if you're building from scratch, then choose the monthly tier that matches how hard you need your marketing to work.
Pricing is bespoke — a custom quote is issued per client based on scope.
Monthly retainer tiers — minimum 3-month contract
Consistency for early-stage businesses
Audience growth & lead generation
End-to-end marketing dominance
Additional / advanced work is quoted separately. More detailed work such as extra content production, strategy, paid ads support and other services is scoped around your specific goals. Advertising budget is paid directly by you into your own ad accounts and is never marked up.
06 What's next
Let's schedule a quick 15–20 minute call about what you sell, who buys it and what you've already tried.
We'll align on your business objectives and priorities, then map the fastest route to more enquiries.
We'll create a plan and get to work — pages, tracking, creative and campaigns live in a sensible sequence.
Ongoing adjustments, monthly reporting in plain English, and a standing conversation about where the next rand should go.
07 Who we work with
We work across Johannesburg — Sandton, Randburg, Midrand, Roodepoort, Fourways, Soweto and the East Rand — as well as Pretoria and clients nationwide.
We're in Johannesburg, on South African time, and we understand what a lead is worth in rands here.
Reports you can read in five minutes between jobs — leads, cost, and what we're changing next.
Clear scope, clear pricing, and full ownership of your accounts and data from the first day.
Social, ads, site and SEO handled by the same people, so nothing gets lost between suppliers.
08 Questions
Anything not covered here, ask us directly — we answer within one business day.
Every engagement is quoted per client after a free strategy call. What moves the number is posting volume, how many platforms you need, how much of the content is video, and whether paid advertising is included. Monthly retainers run on a minimum three-month contract; once-off work such as a website and social setup is quoted on scope.
We build and run the systems that bring you customers: social media management, paid advertising on Google and Meta, a website that converts visitors into enquiries, and search optimisation so you appear when people search locally. Everything is tracked so you can see which rand brought which lead.
Paid campaigns can produce enquiries within the first week of going live, and consistent social posting typically lifts profile views and engagement inside the first month — Vanguard Electronics reached 55.7K profile views in 30 days. SEO compounds more slowly, usually three to six months before it carries meaningful volume.
Monthly retainers run on a minimum three-month contract. Social media and search need consistency before the numbers mean anything, and three months is the shortest honest window in which to judge the work. Once-off projects such as a website have no ongoing commitment.
Both. Most of our clients are owner-run South African businesses — trades, professional services, retail, health and property — that need a marketing function without hiring a full in-house team.
Yes. Ad accounts, analytics, domains and the website are set up in your name and remain yours. If we ever part ways, nothing walks out the door with us.
09 Contact
Tell us what you sell and what's not working. We'll come back with an honest read on where the fastest return is — even if that's something we don't get paid for.
